ski industry

Estimated U.S. Ski Industry Skier/Snowboarder Visits (in millions)
By Regions, 2003 NSAA

VISITS (IN MILLIONS) BY YEAR AND REGION
Season
Northeast
Southeast
Midwest
Rocky Mtn.
Pacific W.
Total
2003-2004
12.749
5.621
7.846
18.782
11.834
56.8
2002-2003
13.991
5.834
8.129
18.728
10.913
57.6
2001-2002
12.188
4.994
6.980
18.123
12.126
54.4
2000-2001
13.697
5.458
7.580
19.324
11.278
57.3
1999-2000
12.025
5.919
6.422
18.109
10.451
52.2
1998-1999
12.229
4.261
6.005
18.305
11.084
52.0
1997-1998
12.712
4.343
6.706
19.191
11.169
54.0
1996-1997
12.407
4.231
7.137
18.904
9.841
52.5
1995-1996
13.825
5.693
7.284
18.148
9.033
54.0
1994-1995
11.265
4.746
6.907
18.412
11.346
52.7
1993-1994
13.718
5.808
7.364
17.503
10.244
54.6
1992-1993
13.217
4.660
6.978
18.602
10.575
54.0
1991-1992
12.252
4.425
6.535
17.687
9.936
50.8
1990-1991
11.157
4.257
6.486
16.706
8.115
46.7
1989-1990
13.299
4.447
6.915
16.048
9.311
50.0

Source: Kottke National End of Season Survey 2003/2004

Geographic Origin of Skiers and Snowboarders

BY KEY STATE
State
Percentage
California
11.3%
Colorado
10.4%
New York
7.4%
Minnesota
5.8%
Massachusetts
5.2%
Washington
4.8%
Texas
3.9%
Oregon
3.9%
Pennsylvania
3.6%
Illinois
3.5%
New Jersey
3.5%
Michigan
3.2%
Other
33.4%

Source: NSAA National Demographic Study (9/99)

MARITAL STATUS: OVERALL
Child
17%
Family
31%
Couple/kids grown
(Empty Nesters)
10%
Couple, no kids
12%
Single, no kids
30%
AGE DISTRIBUTION
Under 17
16%
18-24
16%
25-34
20%
35-44
21%
45-54
17%
55+
10%

MARITAL STATUS: BY REGION
Marital Status
Northeast
Southeast
Midwest
Rocky Mtn
Pacific West
Child
7%
17%
36%
8%
19%
Family
38%
25%
32%
30%
26%
Couple, kids grown
(Empty Nesters)
10%
15%
8%
15%
8%
Couple, no kids
13%
11%
5%
16%
10%
Single, no kids
32%
32%
19%
31%
37%
MARITAL STATUS: BY AGE
Marital Status
18-24
25-34
35-44
45-54
55 +
Family
6%
22%
61%
51%
17%
Couple, kids grown
0%
3%
8%
29%
68%
Couple
2%
20%
11%
9%
7%
Single, no kids
92%
55%
20%
11%
8%

EDUCATION
Education
Level
Percentage
College Graduate
66%
Post - Graduate Work
29%
High School Graduate
13%
In College
9%
In High School
8%
Trade/Vocational
3%
OCCUPATION
Occupation
Percentage
Professional/Executive
46%
Student
15%
Owner/Self-Employed
26%

Source: Lifestyle Market Analysis 2002, NSGA Sports Participation Study 2003

DAY VISITORS VS. OVERNIGHT VISITORS: BY REGION
Region
Day Visitors
Overnight Visitors
Overall
52%
48%
Northeast
61%
39%
Southeast
65%
36%
Midwest
84%
16%
Rocky Mountains
39%
61%
Pacific West
59%
41%
DAY VISITORS VS. OVERNIGHT VISITORS:
BY RESORT SIZE
Size (vtf/h)
Day Visitors
Overnight Visitors
0-2,999
90%
10%
3,000-5,999
79%
21%
6,000-11,999
67%
33%
12,000+
40%
60%